I can’t read your mind

I can’t read your mind

I was contacted recently by someone about book design, but received no information about the project. I followed up with some questions. The potential client did not respond. Giving it one last try, I followed up a week later to ask if the potential client had any...

What a shame

In my daily perusal of Facebook, I came across an author proudly announcing the debut of his just-published book. Intrigued, I went to the book’s buy page on Amazon and read its description. The well-written description intrigued me further—just the kind of...
Caveat Emptor

Caveat Emptor

Publishing is an unregulated industry. Freelancing is unregulated, too. Gig workers don’t receive benefits like healthcare coverage, retirement contributions, and other perks that employers use to make full-time employment attractive. In short, freelancing...
The cost of publishing

The cost of publishing

Publishing is free. Really. Many misguided authors speak of “self-publishing” companies they hire to provide comprehensive services to produce their books and publish them; however, there’s no such thing as a self-publishing company. When you publish...
Use the right tool for the job

Use the right tool for the job

Within the various writers groups to which I subscribe and in which I participate, I come across every day someone posting about difficulties producing a book. People ask about appropriate program to write their books, create illustrations, design their books, and...