Marketing or Profit?

Marketing or Profit?

The decision to participate as a vendor at any event for any business—and especially for authors and artists—depends on the vendor’s focus: marketing or profit. For many authors, the focus is marketing because it’s difficult, if not impossible, to earn...

Yes, there will be a new book soon!

Buckle your seatbelts! The sixth and final book in the Twin Moons Saga is coming out this summer. Titled Light of the Twin Moons, this story connects Iselde (a secondary character from Book #5: Champion of the Twin Moons) and Marog (the villain from Book #1: Daughter...
Are we oversensitive?

Are we oversensitive?

“Gatekeeping” is typically a claim made by authors who resent being urged to hire professional editors, designers, and graphic artists to produce quality books. They view the reading public’s expectation of and demand for quality as prohibitive and...
Cognitive dissonance or oxymoron?

Cognitive dissonance or oxymoron?

I came across a solicitation seeking an skilled writer to produce “awesome,” SEO-optimized blog posts of 650-700 words each. Count me interested. What subject? What’s the production schedule? What’s the pay? The potential vendor was offering...
April showers bring … mud

April showers bring … mud

Spring in southwestern Ohio is notoriously wet and the weather unpredictable. Last week, we got three inches of rain last week. Monday morning, I woke up to snow. My poor magnolia! With nearly 10 inches of rainfall thus far this year, my yard and pastures are …...