Book marketing is an arcane, occult, complicated endeavor the defies my understanding. I "get" some parts of it: blogging, tweets, blog swaps, book/author events, etc. I do some of it. I need help with all of it. Therefore, I'm in the market to hire a new book marketer.
First, let's get this out of the way: I like the publicist I worked with for 4-1/2 years and have no complaints about her service. She did everything she promised and more. I understand that no publicist or marketing expert can guarantee sales. She did grow my Twitter following from nonexistent to a few thousand. She did grow my Facebook outreach. Her efforts increased visits to my website. She helped with placement on blogs and other author-shared promotional services. Between COVID-19 and dismal book sales, I discontinued her service; however, I have and continue to refer her to other authors whom she might benefit.
So, what am I looking for? Here's a quick list:
I'll continue to supplement the marketer's work as I've always done. I'll seek out podcast interviews and schedule them. I'll seek out in-person author/book events, register, and participate in them. I'll seek out blog tours that work with my genre. I'll continue posting in this blog.
If you're a book marketer or know of one who can help with the above tasks, please contact me at firstname.lastname@example.org.